Did you know that naturally pure and mineral-balanced water supports your body's youth? Ok so it won't make you a supreme rollerskater like the babies in the new Evian Liveyoung campaign but it should sure as hell make you laugh.Check out the video below which focuses on a group of babies hanging out together in New York's central park where they perform some amazing roller skate tricks. Did you see the post we made last month with the breakdancing baby? Well this is part of the same campaign and features the same old skool track 'Rappers Delight' by Sugarhill Gang. What we didn't tell you is that the version on the campaign is actually an '09 version by Dan The Automator and is released on 6th July with remixes by Van She Tech, TEPR and The Bewitched Hands On Top Of Our Heads. Our faveourite is the Van She remix so make sure you head on over and have a listen at some point. It's a real electro stomper.
Evian have pulled off the holy grail with this viral by making a funny and engaging advert that will appeal to their broad cross section of customers and props for getting Dan The Automator to do the soundtrack!
Check out the video below then head over to the Evian Liveyoung site to see how the movie was made and for more information.











5 comments:
Lol!
Hi Anon - glad it made you laugh :)
Have you seen the original concept ads with the Water Babies that they did in the 90's?
yeah
The campaign has now hit TV in France
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